Glossary
All essential terms around focus, ocean impact and sustainable productivity – clear and direct definitions.
Ocean Impact
Measurable contribution to ocean plastic collection via focused app use.
Marine Plastic
Plastic waste that reaches oceans, seas, and coastal zones and threatens living ecosystems.
WWF Partnership
Collaboration between Quikr and the WWF to fund marine protection projects.
Focus Mode
Active state where distracting apps are hidden and every minute generates ocean impact.
NFC Focus Key
A physical NFC device outside the phone that ends focus mode via scan.
Quikr Key
Quikr's optional NFC key for physically ending focus mode.
Location Focus
Location-based automatic focus, triggered by arrival at predefined places.
Calendar Focus
Automatic focus triggered by events in Apple Calendar.
Screen Time Alternative
App that goes beyond native iOS Screen Time without being bypassable.
Block Apps
Temporarily hide or disable distracting iOS apps.
Digital Detox
Conscious reduction of digital distraction, often as a period or habit reset.
Deep Work
Concentrated, cognitively demanding work without interruption, coined by Cal Newport.
Flow State
Mental state of total immersion in an activity, coined by Mihály Csíkszentmihályi.
Pomodoro Technique
Time management method with 25-minute focus blocks and 5-minute breaks.
Productivity with Purpose
Productive time that contributes measurably beyond personal output.